Every invite starts by picking a direction. These are live specimens — the typography and palette below are exactly what you would receive, not photographs of somebody else's wedding.
The four
Each card below is rendered in the actual type and palette of that direction. Example names, real design.
Gold on ink with a double-rule border. The safest choice for a large family list — it reads formal to every generation.
Brass tones and a mandala arc overhead. Built for palace-scale weddings and multi-function invitation sets.
Letterspaced sans, one hairline, no ornament. Suits destination weddings and couples who want restraint.
Blush tints, rounded frame, italic display. The favourite for save-the-date reels and engagement announcements.
These are live design specimens, not photographs of past work — the type and palette above are exactly what you would receive in each direction. The names shown are examples. For recent invites we have delivered, message us on WhatsApp and we will send samples directly.
Couples usually agonise over this and it is simpler than it looks. Three questions settle it almost every time.
If most of your list is elders and extended family, traditional elegance or royal heritage reads as respectful and formal to everyone who receives it. If your list skews towards friends and colleagues, modern cinematic and soft floral feel current without feeling casual.
Royal heritage carries weight — it suits multi-day, multi-function weddings with a large guest list, and it holds up when projected on a venue screen. For a forty-person courtyard wedding it can feel like it is announcing a different event than the one you are having.
If the invite is going out mostly on WhatsApp, contrast matters more than detail: WhatsApp compresses video hard, and fine ornament turns to mush. Modern cinematic survives compression best. If it is going on Instagram as a reel, soft floral and modern cinematic sit most naturally in a feed.
Send us your function list and a sentence about your wedding. We will tell you which direction we would pick and why — and if two would work, we will say that instead of pushing the more expensive one.
You are not locked into one. A common combination is a soft floral save-the-date early on, followed by traditional elegance for the main invitation — light and warm to announce, formal to invite. What we avoid is switching palette halfway through a single function set, because then the invites stop looking like they came from the same wedding.
Two things decide whether an invite feels expensive, and neither shows in a still frame. The first is pacing — how long each line holds before the next appears. Rushed invites feel cheap even when the artwork is good. The second is legibility at phone size: names set too small or too light disappear on the device where most people will actually watch. We test every invite at phone scale before sending the draft.
Pick a direction
Tell us the direction number and your function list. Your first draft follows within 48 hours.